Heuer-Camaro-7743S

Heuer Camaro 7743S

The last of Heuer’s manually wound chronographs, the Camaro is a bit of an acquired taste. It is a simple design, yet one which has stood the test of time, looking better today than ever previously. This more subdued Heuer (relative to a Monaco) sports a 37.5mm case with a simple white dial, short chronograph pushers, and beads of rice bracelet. It is an echo of a more tasteful era of motorsport watchmaking, when James Hunt openly referenced his huge balls and Ferrari pit crew smoked while filling the car.

Heuer-Camaro-7743S

The 7743 runs a Valjoux 7730 with very few modifications. Later generations peacock with colored dials and gold, but these early runs retain a purer aesthetic. I prefer simplicity. The lumed hands and indices are simply gorgeous against the blank cream white dial. I particularly love the Camaro font and lettering.

Heuer-Camaro-7743S

This example appears little polished and is said to be entirely original. The case brushing is almost worn off. Its beaded bracelet fits to a tee. The market has yet to catch up to the value the Camaro intrinsically holds. At 4500 USD, it might not seem like value. I dare you to find a square chronograph with more character at the price point. Moreover, this seller is open to trades. If you have a craving and something interesting to trade, this is your opportunity.

Find this Camaro here from r/watchexchange for 4500 USD.